Better Business Blogging, Part II
Photo: ©istock.com/AlexBrylov Last month, we defined what a blog is and offered a few tips about how you could harness its mighty marketing powers. But whether you’re new to the game or an established...
View ArticlePublic Speaking Can Open Many Doors
Improving your public speaking skills could have a positive impact on your business. Photo: ©istock.com/RapidEye In July, I spoke at the Northern Illinois Home Inspectors Association’s annual...
View ArticleFinancial Strategies: Employees vs. Independent Contractors
If you misclassify an employee as an independent contractor, you’ll face federal and state tax liabilities. Photo: ©istock.com/Olivier Le Moal. Misclassifying an employee as an independent contractor...
View ArticleMarketing Matters: Classified Ads, Motivation and Pinterest
How do you motivate your team? illustration: ©istock.com/Jamie Farrant Q: I’ve had difficulty getting technicians to respond to our classified ads. Do you have suggestions about marketing to...
View ArticlePhoto Finish: In the Pink
October was National Breast Cancer Awareness Month, and pest management professionals (PMPs) nationwide stepped up to the plate. We tip our hats to everyone who is helping to bring us one step closer...
View ArticleRoadtrip Roundup: 2015 PMP Hall of Fame
The PMP magazine staff celebrated with the friends, families and colleagues of the Class of 2015: John Cook, Noad Corley, Dr. Laurel Hansen and Dr. Phil Koehler. The black-tie event took place at the...
View Article2016 State of the Industry: It All Adds Up
The numbers don’t lie. We’re in a relatively mature, stable industry with plenty of growth opportunities ahead. It’s that time of year again — summer season’s numbers are in and it’s likely that...
View ArticleThe Fab 5
To tweens, this might refer to a beloved boy band (before one member’s departure this summer, anyway). But PMPs know the only quintet truly worth making a fuss about is comprised of ants, bed bugs,...
View ArticleThe Ones to Watch
Sure, the marquee pests get all the attention. But certain other pests are growing in number — and importance. We discovered something unusual this year while crunching numbers for the 2016 Pest...
View ArticleBusiness 101
Employment issues, tax codes, new regulations, equipment investments — what’s not to love about running a professional pest management firm? With the exceptions of the mafia and the county morgue, the...
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